https://www.becca-elliott.com/resume daily 0.75 2024-10-03 https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/cacbaf00-8208-4f85-a747-c7f47badc64f/IMG_5701.jpg Resume https://www.becca-elliott.com/contact daily 0.75 2023-05-25 https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/1684516878610-0H8CVPOJPJR0TSQLXFVT/117444629_10216706735131971_5981611645874892953_n.jpg Contact https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/140a290a-f524-4da7-8ef2-de8a849293b9/li+headshot+copy.jpeg Contact https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/1684516850115-ZT9TQF1WK5XF5LFS38FU/IMG_6484.jpg Contact https://www.becca-elliott.com/bio daily 0.75 2023-05-25 https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/3c208e4a-2055-4501-bb6b-9f02fc29bc30/798229_10200466110846514_1269680067_o.jpg Bio - In my free time, Tobias Keene, D.D.S. Hailing from Richmond, Virginia, Dr. Tobias Keene brings a bit of unabashed Southern hospitality to all his patients. He moved to Washington, D.C. over thirty years ago as a freshman at Ivy College. Right after graduation, he attended World University’s School of Dentistry. Before opening Keene Dental in 1994, he worked for free clinics and some of the finest practices in the District. He is part of the 123 Dental Association and stays up-to-date on the latest dental discoveries. When not striving to keep his patients happy and healthy, he’s enjoys hiking with his family in Rock Creek Park. https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/6cbb3574-987c-49b0-9b35-54597289f47e/Screen+Shot+2021-12-18+at+2.02.47+PM.png Bio - A WSJ feature. Below is a video feature produced by the Wall Street Journal about the app, the process, and the challenge of creating a carbon-neutral arena. I’m featured along with the CEO of Oak View Group. https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/d4e15205-a96d-4046-a76b-dbce90b586f7/8a01ff3c-14fd-41dd-a5de-9249910f974b.jpeg Bio - There’s nothing I love more than decrypting complex ideas. To me, fluidity and efficiency are languages of love. I thrive on constant communication, organization, and connecting dots that are just a bit too far apart. From a board meeting to the whiteboard, I thrive when facilitating, presenting, and listening to the talent around me. A Southerner through and through, I work to create a tight-knit environment in the workplace and ensure everyone feels heard, valued, and motivated. (Fun fact: I was once voted “Most Professional Use of Y’all” by my coworkers.) https://www.becca-elliott.com/home daily 1.0 2024-10-03 https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/7fe1661a-01a8-4450-93a2-96a5f550223e/App+Present.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.becca-elliott.com/work daily 0.75 2024-10-03 https://www.becca-elliott.com/work/liquidplanner monthly 0.5 2021-12-18 https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/f11d2cfb-ddce-4ab9-8354-00d148376afa/Screen+Shot+2021-12-18+at+12.50.27+PM.png Work - Templates Redesign: LiquidPlanner https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/ee48c0bd-0c9b-4849-9038-e63022f5f26b/Screen+Shot+2021-12-18+at+12.50.43+PM.png Work - Templates Redesign: LiquidPlanner https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/2f02cbe7-a1b1-48f5-9231-72b545c94ba3/Screen+Shot+2021-12-18+at+12.51.05+PM.png Work - Templates Redesign: LiquidPlanner https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/7804647c-b56c-4be9-8bc2-0284d3826b5c/Screen+Shot+2021-12-18+at+12.51.11+PM.png Work - Templates Redesign: LiquidPlanner https://www.becca-elliott.com/work/kcpa-app monthly 0.5 2021-12-14 https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/c89dca15-0112-4f11-93f6-3d635071d240/1a.png Work - Kraken + Climate Pledge Arena Mobile App - The role. As an early employee of the Seattle Kraken, Becca oversaw the creation of the mobile app from concept to release. In her role as product and design lead, Becca oversaw all stakeholder management, prioritization, requirements gathering, competitive analysis, and hired and trained the team. No major sports team in the United States had ever sought out to build their own app in-house, and many were frustrated by the tight restrictions laid out by the various SDKs or league-provided solutions. This led Becca and the team to decide to tackle a challenge no team had yet taken on. This required a staffing plan, competitive analysis, and a request for additional funds from the board and ownership group to complete the project. The team functioned as a small startup within a startup, with significant responsibility and room for creativity and innovation. https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/fba0f7d8-eb14-489b-82ad-e473c8737858/2.png Work - Kraken + Climate Pledge Arena Mobile App - The challenge. “One size fits all” solutions never actually fit right. Fans are often frustrated by limitations with ticket management, transportation to-and-from events and don’t feel the solutions provided to them are actually built for their region or team. Additionally, teams have been frustrated with the lack of customizability, slow iteration times, and overall clunkiness of design. The team decided to reinvent how technology is built within the sports and entertainment world. They wanted to iterate quickly, listen to the fans, and create a solution that was catered to the region, the fans, and the internal front-office team. With a new organization, new arena, and fans entirely new to the sport: the team knew they had the perfect “blank slate” to do something just a little bit crazy. https://images.squarespace-cdn.com/content/v1/61a4765a3a9f6166f7f6907b/6928e5a1-d8d5-45df-a83d-fd511770782e/1x1.png Work - Kraken + Climate Pledge Arena Mobile App - The process. In her role leading the team, Becca oversaw the process over three years to bring the app to market. Initial competitive analysis, market analysis, and ideation sessions with the Kraken and Climate Pledge Arena executive leadership and ownership. Comparative analysis of building in-house vs. hiring an outside firm for design/development. Building a staffing plan, budget, timeline, and initial scope of the project. Proposal written in Amazon’s “working backward” style, presented to senior leadership and ownership. Wrote job descriptions, interviewed, hired, and trained a team of 12 designers and developers. Developed prioritization lists, Beta schedule and requirements, and V1.0 schedule and requirements. After team and arena branding release, oversaw the design concepts and “marriage” of the two brands within the app. Stakeholder management for all feature sets. Fan interviews, surveying, and data collection to help guide prioritization. Oversaw schedule, prioritization and release over 18-month period. Initial go-to-market and promotional plan in conjunction with marketing, sales, and comms. Usage data gathering, prioritization, and schedule of future releases.